See who wins organic Google Shopping, and why
Your competitors are outranking you in organic shopping and you don't know why. Productrise tracks their products, prices, discounts, reviews and positions query by query, and measures Share of Voice, so you can see exactly who's winning, what they're doing differently, and where you can overtake them.
Your competitors are outranking you, and you don't know why
When a competitor's products sit above yours in the organic carousel, it's hard to know what's actually driving it. Are their titles better optimized? Are they priced lower? Do they have more reviews? Without the data, you're guessing, and guessing means you either copy the wrong thing or miss the gap entirely.
Productrise tracks the organic carousels query by query, so you can see exactly which competitors rank, how their prices, discounts and reviews compare, and where there's room for you to take share.
Track competitor products in every SERP
For each query you track, see exactly which competitor products appear, where they sit, and how their prices and reviews compare to yours. It's competitor intelligence at the product level, not a vague domain overview.
Measure Share of Voice by category
Group related queries and watch your Share of Voice against competitors for each category over time. It's the clearest way to see whether you're pulling ahead or falling behind where it matters, and to set targets you can actually track.
Analyze every competitor's pricing strategy
Our research across nearly a million listings found that cheaper products tend to rank higher in Google Shopping, so knowing where you sit on price matters. The Competitor Insights page shows the full price distribution of every seller ranking in your carousels as joyplots, not just a single average, so you can tell at a glance whether a competitor is consistently budget, consistently premium, or a mix. Sort by prices, discounts or review scores and the plots update instantly. See the data on price and rankings, or the joyplots in the changelog.
See competitor tracking in action
A walkthrough of query groups and Share of Voice for competitive benchmarking. Note: this is an early demo, and the platform has grown considerably since, with many more competitor features.
"Productrise has become indispensable for us to properly analyze the potential value of organic shopping."
Marijn ten Bulte
Head of Organic Channels, Adwise
Frequently asked questions
For every query you track, Productrise records which competitor products appear in the organic carousel alongside yours, including their positions, prices and review scores. You get a granular, query-level view of exactly who you're up against, updated daily.
Share of Voice is the portion of visibility you own across a group of related queries, compared to competitors. Productrise calculates it from your tracked positions so you can see, at a category level, whether you're gaining or losing ground over time.
Productrise is built for organic. You can filter between organic and paid results in the dashboards, though because Google makes ad positions hard to track, ad coverage is limited. The value is in seeing who genuinely ranks in the organic carousels and why, rather than assuming a competitor is simply paying their way to the top.
Yes. Alongside positions, Productrise captures competitor pricing and review data as it appears in the SERP, so you can benchmark where you're priced out, where you win on reviews, and how those factors line up with visibility.
No. The query-level SERP competitor view works from the searches you track. Connecting Merchant Center unlocks additional, aggregated competitive analytics via the Merchant API on the paid plans, but you can start benchmarking competitors without it.
You can start free with tracking to benchmark competitors in the SERP. The deeper Merchant API competitive analytics are available on the paid plans. See the pricing page for the current details.
"Productrise is one of most exciting new tools in the ecommerce SEO space and fills a real gap in the market!"
Paul Terry
Head of SEO, Paramount Digital
Know exactly who you're up against
Start free to benchmark competitors in the organic carousels that matter to your store.