Optimize your Google product feed for organic Shopping
Most feed optimizers just push your products through generic AI prompts. Productrise learns from Google's first page instead: what top-ranking products do, which words they use, and where your data falls short. Then it turns that into optimized titles, descriptions and attributes that actually help you rank.
Generic AI prompts don't know what ranks
Most feed tools "enrich" your data with a generic instruction like "explain in 500 words what this product is and list some popular use cases." It reads fine, but it's guessing. It has no idea what actually ranks on page one of Google for your queries, so it can't tell you which words to add or what the winning products are doing differently.
SEOs have always worked differently: study the first page, learn what it takes to rank #1, and incorporate what competitors get right. Productrise brings that same discipline to product feeds. Every optimization is based on real SERP data, so you're acting on evidence instead of a prompt.
Learn which words top-ranking titles actually use
The Product Title Insights report analyzes the top 100 words across every product title ranking for your keywords and plots each one against its average position score. You instantly see which words consistently appear in the highest-ranking products, for your exact queries. If your top competitors lead with a term you're not using, that's a concrete gap to test, backed by SERP data instead of a guess. Read the Product Title Insights breakdown.
Turn those insights into titles, descriptions and attributes
Once you know what ranks, Productrise helps you act on it. It generates keyword-rich titles, fills missing attributes and writes unique descriptions from your own prompt and your real product data, never generic boilerplate. You review every change in a spreadsheet before anything goes live, so you make the strategic calls and the AI just does the heavy lifting.
Know whether you're the only seller of a product
Productrise tracks whether each of your products is also sold by other sellers, shown in the competitive position section of your SERP tracking. It's crucial context for optimization. As the sole seller of a product, you're the only data source Google has, so the changes you push are very likely to flow straight into Google's Shopping Graph. When many sellers compete for the same product, it's often smarter to follow the consensus than to fight it.
Demo: Product Title Insights
See how to find the words top-ranking products use, and turn them into title optimizations.
Optimize the exact queries where data and rankings don't line up
The Query Coverage report combines your daily SERP tracking with your feed audit. For every query you track, it checks whether you rank and whether a product matches the query words in both its title and description, then sorts each query into four groups: performing well, ranking but unoptimized, content ready with a visibility gap, and priority fixes. Instead of guessing, you get a prioritized list of exactly which products to optimize, for which queries, and why. Read the Query Coverage report deep-dive.
Demo: Query Coverage report
A full walkthrough of which queries to optimize, and why it moves your rankings.
From data to a ready-to-upload feed
At this point Productrise has everything it needs: your rankings, your competitors, and exactly where your data falls short. You make the strategic calls, and our AI models generate supplemental feed data that helps you rank, without ever touching your primary feed. See how supplemental feed generation works.
"Productrise has become indispensable for us to properly analyze the potential value of organic shopping."
Marijn ten Bulte
Head of Organic Channels, Adwise
Frequently asked questions
It's the work of making Google choose your product for the limited slots in an organic carousel: writing keyword-rich titles that match how people search, completing attributes and categories, aligning the feed with your product page, and removing the issues that hold you back. It's different from "feed management", which is mostly about plumbing data into paid campaigns.
Google uses your feed data as the primary signal for what a product is and which queries it should match. Weak titles and missing attributes limit the queries you're eligible for in the first place. Optimizing the source data is what expands your reach; you can see the supporting evidence in our data studies.
Generally the opposite. Any improvement to the quality of your product data tends to lift both organic and paid performance, since both draw on the same feed. And if you do want to keep the two fully separate, our supplemental feeds feature is built to work independently, so you can apply organic-focused changes without touching the primary feed your paid team relies on. Here's how that works.
It depends on your catalog and competition, but because Productrise tracks positions daily you can see movement as Google reprocesses your changes, often within days to a few weeks, and tie it directly to what you changed.
Not necessarily. You can apply many optimizations through a supplemental feed, which overrides specific attributes without touching your primary data source. That keeps changes reversible and safe.
It combines your daily SERP tracking with your feed audit. For every query you track, it checks whether you rank and whether a product matches the query words in both its title and description, then sorts each query into one of four groups: performing well, ranking but unoptimized, content ready with a visibility gap, and priority fixes. It tells you exactly which products to optimize, for which queries, and why. Read more in our Query Coverage report deep-dive.
You can start free to track and see where you stand. AI-assisted optimization and supplemental feed generation are available on the paid plans. See the pricing page for the current details.
"Productrise is one of most exciting new tools in the ecommerce SEO space and fills a real gap in the market!"
Paul Terry
Head of SEO, Paramount Digital
Make Google choose your products
Start free to see your rankings, then optimize your feed to win more organic carousel slots.